Category: Building Your Personal Brand

Home Practice Building Building Your Personal Brand
A grayscale image showing a professional refining their personal brand as a consultant at their desk.
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How to Build a Personal Brand as a Consultant

In today’s competitive marketplace, clients don’t just hire consultants—they buy into their personal brand as a consultant. Whether you’re a legal advisor, business strategist, or marketing expert, your personal brand as a consultant shapes how potential clients perceive your expertise, credibility, and values. And the good news? You don’t need to be famous to build...

Retainer agreement and legal tools on desk representing legal client retainers and business-law service contracts
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What Is a Legal Client Retainer? Definition and Examples

A legal client retainer is a payment or contractual agreement made in advance to secure the ongoing services of a lawyer or law firm. It ensures the lawyer is available for future work and often outlines the scope, billing method, and duration of the legal engagement. Retainers are commonly used in long-term business relationships or...